Frustrated by the lack of revenue from advertisers, the Twitter tycoon took to Twitter to advertise his satellite internet service business.
Elon Musk-owned SpaceX has reportedly bought a massive advertising package worth hundreds of thousands of dollars on Twitter. SpaceX’s satellite Internet networking business will be advertised on Twitter. SpaceX boss Elon Musk has bought Twitter, a popular microblogging platform, for $44 billion.
Now, the world’s richest man’s aerospace company has bought a Twitter ad campaign in Spain and Australia. A huge advertising package was bought to promote the Starlink satellite internet service. This ad is likely to be called a takeover, and according to CNBC, one of the ad packages is worth $250,000 or more.
For advertisers who purchase an ad package worth more than $2.5 million, the advertiser’s brand name will appear at the top of Twitter’s main Timeline throughout the day. This ad package is limited to Spain and Australia. According to internal company evidence obtained by CNBC, SpaceX spent more than $160,000 on a Twitter ad campaign for the Starlink service in Spain and Australia.
According to a Twitter employee briefed on the news, SpaceX doesn’t typically buy large advertising packages on Twitter. Hours after it was reported that SpaceX had bought a large ad package on Twitter, Elon Musk tweeted: “SpaceX Starlink has purchased a small ad package to test the effectiveness of Twitter ads in Australia and Spain. This is the same with Facebook, Instagram and Google.”
Starlink is an Internet service that connects to a network of satellites launched into low Earth orbit. Starlink was established to provide high-speed internet service to areas where there is no internet access due to regular cable and optic fiber infrastructure.